Gainfully & Allianz Life Ventures Announce Funding

SAN FRANCISCO, February 28, 2018 - Gainfully, Inc., today announced the participation of Allianz Life Ventures in its latest $2.5M financing round. Gainfully will use the funds to significantly grow its institutional business development and customer success teams supporting the expansion of Gainfully's B2B experience platform that spans the financial services and insurance industries. The investment by leading financial technology investors follows the broad adoption of Gainfully by many of the largest financial services and insurance companies in the United States, including firms such as Crump Life Insurance, Voya Financial, AllianceBernstein, LPL Financial, and increased market recognition of the value of an efficient platform to accelerate innovation in the changing retail advice and insurance industries. "We are looking forward to leveraging our strong relationships with Allianz Life Ventures to accelerate adoption of the Gainfully platform throughout insurance and financial services," said Gainfully founder and CEO, Cameron Nordholm. "We're excited about their shared vision of the potential of a unified industry vendor and channel marketplace." "We invest in technologies that help businesses and advisors operate more effectively and efficiently, and Gainfully does just that," said Emily Reitan, vice president, Allianz Life Ventures. "The Gainfully platform has already been adopted by many firms and the potential for significant growth is clear." Gainfully's patent-pending compliance-enabled network technology helps intermediaries accelerate and scale their businesses by directly connecting them to fund families, insurance carriers, industry groups, and their RIA/broker-dealer home office. The Gainfully app platform makes it simple to create bespoke communication across social, web, and product fulfillment. Some of the largest broker-dealers and managing general agents in the industry already use Gainfully across their networks of agents and advisors.

About Gainfully, Inc.

Gainfully, Inc., connects insurance and financial services companies via a compliant, permissioned software-as-a-service (SaaS) network. Cameron Nordholm, CEO, founded Gainfully to apply his background scaling networked content businesses to the financial services industry. Gainfully, Inc. is based in San Francisco, CA. Contact or +1-415-712-0653 for inquiries.

About Allianz Life Ventures

Allianz Life Ventures, part of Allianz Life Insurance Company of North America (Allianz Life), makes investments in North American companies with potential market traction and a demonstrated ability to drive innovation. Allianz Life Ventures is uniquely positioned to leverage the financial strength and in-house expertise of Allianz Life to help our partners succeed. Active in all investment stages from seed and early stage to growth, current partners include: Core Innovation Capital, blooom, tomorrow, LifeYield, and Gainfully.

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